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Cash interest explained |
You will receive interest on balances in your platform cash account at the prevailing rate.
Embark Investment Services Limited acts as the custodian for investments on the Willis Owen platform and is one of our strategic partners that provides our Willis Owen ISA, GIA, Junior ISA and SIPP.
Embark places cash with a number of banking partners for safekeeping and to provide the potential for you to earn interest on money in your platform cash account. By managing cash in this way, it aims to provide better protection and a higher overall level of interest than if all funds were placed with a single bank.
The rates of interest paid by banks will vary. Embark retains a portion of the interest earned to cover its costs in managing platform cash.
Current Interest Rate
The table below shows the current customer interest rate payable on cash balances along with the amount of interest retained by Embark. The customer interest rate shown is that after accounting for interest retained by Embark:
| Date From | Customer Interest Rate | Interest retained by Embark |
|---|---|---|
| 12th June 2024 | 2.6% | 1.75% - 2.00% |
Embark can change the rate of interest at any time and it reviews the position at least quarterly. Interest is calculated and accrued daily and is credited to your account on the first of each month. If you transfer out, accrued interest is applied at the point of transfer. We will inform you if and when the interest rate changes as soon as is practicable.
Interest retained
The table below shows the yearly equivalent rates of interest Embark expects to pay based on a range of possible yearly interest rates it may earn.
| Interest Embark expects to earn | Customer Interest Rate | Interest retained by Embark |
|---|---|---|
| 0-1% | 0 – 0.46% | 0 – 0.54% |
| 1-2% | 0.46% – 0.94% | 0.54% – 1.06% |
| 2-3% | 0.94% – 1.46% | 1.06% – 1.54% |
| 3-4% | 1.46% – 2.02% | 1.54% – 1.98% |
| 4-5% | 2.02% – 2.61% | 1.98% – 2.39% |
| 5%+ | 2.61%+ | 2.39%+ |
Historic Interest Rates
To see details of historic customer interest rates, along with the amount of interest retained by Embark, click here.
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Invest flexibly and without limits |
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A wide range of funds, shares, investment trusts and ETFs |
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View your portfolio 24/7 on our easy to use and secure platform |
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Get started from as little as a £25 contribution |
A General Investment Account provides a flexible way of investing without limits on how much you can put in. Although they don’t provide the same tax benefits as an ISA, a General Investment Account can be useful if you’ve used up your ISA allowance and have more money to invest. You can also use money you hold in a Willis Owen GIA to pay the service fee on your Willis Owen ISA if you have one. This can help to make best use of your tax-free ISA allowance.
You can invest in a wide range of funds, shares, investment trusts and exchange traded funds (ETFs) and there are no restrictions as to when you can take your money out.
| | You’re over 18 and a UK resident. |
| | You've used up or don't want to use your ISA allowance. |
| | You're comfortable with the risk involved. |
| | You want to invest free of income and capital gains tax. |
| | You’re uneasy with any market volatility. |
| | You need the money in the short term. |
You can start investing from as little as £25, either as a lump sum or regularly. There is no limit to how much you can invest.
The Willis Owen GIA offers you choice, whether you’re new to investing or more seasoned, preferring to explore our powerful research tools and broader functionality.
Simple risk-based options, leaving day-to-day investment decisions to a professional.
Our list of expertly researched, high-quality funds we think represent good value.
Build your own portfolio from thousands of funds, ETFs, investment trusts and shares.
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Invest flexibly and without limits |
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A wide range of funds, shares, investment trusts and ETFs |
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View your portfolio 24/7 on our easy to use and secure platform |
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Get started from as little as a £25 contribution |
When investing, you will incur a Willis Owen service fee along with investment charges. Additional fees such as trade fees and government levies may apply for specialist investments like shares, investment trusts, and exchange-traded funds. Details of all costs, including VAT where applicable, can be found below. Our tariff excludes certain fees charged by other firms, meaning you won't incur these charges with us.
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Select your investments before opening an account
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Our ready-made investments are designed for novice investors
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Or go the DIY route, choosing from our full suite of investments
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Mix and match to build the portfolio that suits your goals
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Open your GIA and then choose your investments after
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Unlike ISAs, there is no limit to how much you can invest in a GIA
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Get started with as little as a £25 contribution
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Access to a range of funds, shares, investment trusts and ETFs
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We don't charge a transfer fee but other providers may
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There's no minimum GIA transfer amount
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Access to a range of funds, shares, investment trusts and ETFs
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Consolidate all your investments under one roof
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Easy to navigate and excellent telephone support!
Keep all my investments up to date. Very good, keep it up. Thanks for being a reliable service.
